# SEO project brief template for Nepal businesses

Prepared by: [business/contact]
Date: [date]
Document owner and approval contact: [name/role]

## 1. Business and priority offer
- Business name and website URL:
- Priority service/product:
- Target customer and customer problem:
- Actual service/delivery area:
- Languages and copy reviewer:
- Approved evidence available (projects, specifications, credentials):

## 2. Website and known issues
- Platform, hosting and deployment owner:
- Priority page URLs:
- Contact/booking/checkout path:
- Recent redesigns/migrations and dates:
- Known problems and dated examples:
- Previous/current SEO work:

## 3. Goals and measurement
- Meaningful customer action:
- Definition of a qualified enquiry/sale:
- Current baseline and date/filter context, or unavailable:
- How enquiries are recorded and classified:
- Measurement gaps:
- Initial target to agree after baseline review:

## 4. Scope, budget and capacity
- Audit / defined implementation project / ongoing work / undecided:
- Budget boundary in NPR, monthly or total, and included costs:
- Developer and content-review capacity:
- Approval time and planned release dates:
- Constraints and work outside scope:

## 5. Access and ownership — no passwords or secrets
- Search Console: available? owner? invitation possible?
- Analytics: available? owner? invitation possible?
- CMS/hosting: owner? implementation permissions?
- Business Profile if relevant: owner? access?
- Who approves and removes provider access?

## 6. Proposal and reporting questions
- Proposed first priorities and supporting reasons:
- Deliverables, exclusions and assumptions affecting price:
- Owner of each research/content/development task:
- Acceptance checks and release/change record:
- Reporting measures and review routine:
- Final deliverable ownership, file formats and handover:
- Termination and access-removal arrangements:

Mark unknown fields honestly. Share access through account invitations,
never passwords in this document. Share exports privately with date/filter
context. No ranking or growth guarantee is requested by this template.